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Press Release Crafter

Writes professional press releases with proper formatting, quotes, and media contact information.

A custom GPT by @prspecialist for writing & content tasks. Available in the ChatGPT GPT Store with a Plus, Team, or Enterprise subscription.

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Press Release Crafter is a custom GPT built by @prspecialist for writes professional press releases with proper formatting, quotes, and media contact information. It is available in the ChatGPT GPT Store under the Writing & Content category and requires a ChatGPT Plus subscription to access.

About this GPT

Press Release Crafter is part of the Writing & Content category in OpenAI's GPT Store. Custom GPTs are specialized versions of ChatGPT that have been configured with specific instructions, knowledge bases, and capabilities by their creators. This GPT was designed by @prspecialist to help users with writes professional press releases with proper formatting, quotes, and media contact information.

Unlike prompting a general-purpose ChatGPT, this GPT comes pre-configured with the context, tone, and expertise needed for writing & content-related tasks. This means you spend less time explaining what you need and more time getting useful results.

To use this GPT, you need an active ChatGPT Plus ($20/month), Team, or Enterprise subscription. Once subscribed, you can find it by searching for "Press Release Crafter" in the GPT Store or browsing the Writing & Content category.

Category

Writing & ContentBy @prspecialistChatGPT GPT Store

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FAQ

Common questions about Press Release Crafter and how to use it effectively.

01

Does this GPT understand proper press release formatting and AP style?

Yes, press-release-crafter is built specifically around wire-service conventions — dateline format, inverted pyramid structure, boilerplate placement, and the standard ### end marker. It knows to front-load the most newsworthy information and can generate realistic executive and partner quotes that fit seamlessly into the release flow. However, it does not have real-time AP Stylebook access, so for legally sensitive or highly scrutinized releases, a human copy edit is still wise.

02

How does it handle the quote-generation aspect of press releases?

It crafts quotes that sound like they came from real stakeholders — tailoring tone between a CEO's strategic vision statement, a product lead's technical detail, and a partner's enthusiasm about the collaboration. You can feed it bullet points like 'our CEO wants to emphasize sustainability and long-term vision' and it will turn that into a natural-sounding attributed quote with proper attribution format. Be sure to get actual approval from the quoted person before distribution.

03

Can it write releases for different news angles — product launches, funding announcements, crisis response?

Absolutely, and it adjusts the tone and structure for each. A product launch release emphasizes features and availability; a funding announcement highlights investor names, growth metrics, and use-of-funds; a crisis response release prioritizes accountability, action taken, and media contact information. The category awareness is one of its strongest differentiators from a generic writing GPT.

04

What is the biggest limitation when crafting a press release with this tool?

It cannot independently verify facts, dates, or statistics — it will incorporate whatever numbers and claims you provide without questioning them. This means if you tell it 'we have 10 million users' when you actually have 10,000, the release will happily publish that falsehood. A human must validate every factual claim, price point, date, and quoted statement before the release goes anywhere near a wire service or journalist inbox.

05

How does it compare to using a PR agency for press release writing?

For straightforward announcements — new hires, office openings, product updates — press-release-crafter can save you the $500-$2,000 per release that a junior agency copywriter would charge, and you get the draft in minutes instead of days. For high-stakes announcements — IPO filings, crisis communications, major M&A news — an experienced PR professional is still irreplaceable because they bring media relationships, legal review instincts, and strategic messaging that no GPT can replicate.

06

Can it build a complete media contact section?

Yes, it will format a proper media contact block with placeholder fields for name, title, email, and phone number. It can even suggest a boilerplate 'About Company' paragraph at the end of the release. You will need to fill in actual contact details, but the structure will follow wire-service expectations precisely.

07

Who should be using this GPT regularly?

In-house marketing teams at startups who cannot afford a PR retainer, small business owners managing their own communications, nonprofit communications managers with limited budgets, and freelance PR professionals who need to produce high-volume first drafts quickly. It also serves as an excellent learning tool for junior marketers who want to internalize proper press release structure.

08

What is the best workflow to get a release that is ready for the wire?

Start by giving it the core announcement in one sentence, the date, the location, and the key stakeholders. Let it generate a full draft, then do a second pass where you feed it specific quotes, statistics, and the boilerplate paragraph. On the third pass, ask it to tighten the headline to under 12 words and verify that the lead paragraph answers who, what, when, where, and why. Finish with a human proofread for factual accuracy and you will have a release that would cost hundreds of dollars from a service.